My name is Sanne Wijbenga,

I am a Dutch interactive Art Director / Creative Strategist with over ten years of experience working for well known brands in The Netherlands. I currently live in Munich, Germany. 

I love creating things that make a real difference in people's lives. 
Beautiful online experiences making life easier, more fun, and meaningful. 
I like to be the connection between strategy, concept and design. And I believe strategy and concept should be useful and easily understood by both the client as well as the team. 

Over the years I have become very skilled at coaching teams, advising clients, creating concepts, designs and online strategies, giving presentations and workshops, and directing and teaching designers. I believe process should be serving creativity, that is why I like working with agile project methods like Scrum.

I've worked for a wide range of top Dutch consumer brands, corporate and cultural clients such as Albert Heijn's Allerhande, I Amsterdam, Arco, Artis Royal Amsterdam Zoo, Elsevier, Frans Hals Museum, KPN, Marlies Dekkers, The Netherlands Bach Society, NPS broadcasting, Nuon, The Rijksmuseum, ING Bank, SNS Reaal, Van Gogh museum, ISP Ziggo and more. I also give guest lectures and workshops at art schools across The Netherlands.

I am currently looking for a new challenge

Want to get in touch? Please mail me at or send me a tweet @sannewijbenga. You can find my resumé below and you can find me on Xing and Linkedin too.

Work experience

Fabrique - Brands, Design & Interaction, Amsterdam

Interactive Art Director / Creative Strategist, August 2007 – April 2014
Fabrique is a multidisciplinary communication and design agency and one of the top online agencies in The Netherlands. I’ve helped build up Fabrique’s Amsterdam office.

I was responsible for the concept and design of projects. My work consisted of advising clients, creating concepts and online strategies, giving presentations and workshops, and directing and teaching designers.

Fontanel Magazine

Editor, July 2011 – June 2012
Fontanel is the leading online design magazine in The Netherlands.  I wrote about everything that inspires me. From design to photography and animation.

Adviser, May 2011 – October 2011
Startup is a fun way to navigate through thousands of music blogs. I was asked to advise the Shuffler team on design, usability and user experience, especially for their new iPad app.

Dutch Design Awards

Member of Selection Committee, October 2009 – October 2010 
I was a scout and member of the jury for the Dutch Design Awards. Our goal was to nominate the best Dutch Design and make a selection of the best work of the year.

Studio Dumbar, Rotterdam

Senior Interactive Designer, August 2002 – July 2007
Studio Dumbar is a world renowned design agency in Rotterdam, balancing large branding assignments with small cultural projects. I've helped build up Dumbar's digital department.

TBWA\e-Company, Amsterdam

Internship, October 2001 – December 2001
TBWA is an international advertising agency. I did a 3 month internship during my education at the Hogeschool voor de Kunsten Utrecht (HKU).

Honors & Awards

Design Accountability Award, 2014
Gold SpinAward, Category Best Website, 2013
Dutch Design Award, Category Digital, 2013
Gold European Design Award, Category Information site, 2013
Dutch Interactive Award, Category Best Brand, 2013
Best of the Web Award, Best Overall website, 2013
Best of the Web Award, Best Innovative / Experimental website, 2013
Best of the Web Award, People's Choice Award, 2013
FWA Site of the Day, 2013
Webby honoree, The Webby Awards, Category Cultural Institutions, 2013

Red Dot Award (Best of the best), 2013

Artis, Forgotten Animals campaign (together with Dawn)

SAN Accent, Category Leisure, 2013
Esprix, Category Not for profit, 2013

Artis, Summer-campaign 2011 (together with Dawn)

SAN Accent, Category Leisure, 2012
Esprix, Category Not for profit, 2012
Effie, 2012

Uit App, iPhone app

Gouden Reiger Award, Category Mobile Media, 2010, online magazine

Best of Customer Media Award, Category Crossmedia Concept, 2010
Best of Customer Media Award, Category Digital Media, 2010

I, website

European Design Award, Category Promotional Site, 2009
IF Communication Design Award, 2009
Good Design Award, 2009    

C broadcasting, website (as part of the entire visual identity)

European Design Award, Category Brand Implementation, 2008


De Baak

Management van Mensen, 2011
‘Management of People' was a seven day course on effective leadership, influence and motivation of employees.

Utrecht School of Arts (HKU)

Ba, Illustration, 1998 – 2002
Next to illustration I developed an interest in animation, video, web-design, games and graphic design. The education gave a lot of room to develop yourself in these different directions.

My graduation project was nominated for the 'Kunstanjer' of the Prins Bernhard Culture Foundation Utrecht by the Illustration department of the Utrecht School of Arts.

My latest projects